Frequently asked questions

A GEO Score is a 0–100 rating of how well your website is understood and cited by AI answer engines. GeoTest calculates it across six weighted categories: Citation Worthiness (34), Answer Structure (22), Authority and Trust (17), Structured Data (12), Freshness (7), and Extractability (8). A higher score means more of what AI engines quote is on your pages. It is not a guarantee of citation; the live AI citation test shows whether engines actually cite you.

No. The GEO Score measures how ready your page is for AI search: structure, schema, answer-ready copy and crawlability. It is a readiness signal, not a guarantee of citations. Whether an AI engine cites you also depends on the engine itself, your topic and your competition. GeoTest names every issue with its category score, so you can fix the biggest gaps first, re-scan to confirm the score moved, and then check real AI answers for your key questions alongside the score.

A free Quick Scan analyzes the single URL you submit and returns a score in about 15 seconds. A Site Analysis crawls your site and analyzes up to 200 pages, larger sites are sampled, and runs live AI citation tests; expect one to three minutes.

Yes, GeoTest is free to start, with paid plans for more scans and sites. No account is needed to scan: 3 quick scans a day shows your score, and a free account opens the full results. Tailored fixes, the PDF report, site analysis and the AI citation test are on paid plans. Paid plans: Solo is $49/month. One site you care about, scored and fixed every month. 50 tailored fixes a month, 1 site tracked, 2 full site analyses a month, 10 AI citation test questions per site a month, 30 quick scans a month, on any domain, 1 team seat, and full fix data: every recommendation and the AI-written fixes. Growth is $89/month. A small business with a few sites or brands, tracked and fixed every month. 120 tailored fixes a month, 3 sites tracked, 6 full site analyses a month, 10 AI citation test questions per site a month, 60 quick scans a month, on any domain, 2 team seats, and full fix data: every recommendation and the AI-written fixes. Pro is $149/month. A portfolio of sites, tracked month to month. 250 tailored fixes a month, 5 sites tracked, 10 full site analyses a month, 15 AI citation test questions per site a month, 150 quick scans a month, on any domain, 3 team seats, and full fix data: every recommendation and the AI-written fixes. Business is $249/month. Managed GEO for one site of 100 pages or fewer: our team ships the fixes every month. One site of 100 pages or fewer, managed for you, our team ships your site's fixes every month, 100 tailored fixes a month, 1 site tracked, 4 full site analyses a month, 20 AI citation test questions per site a month, 60 quick scans a month, on any domain, and 2 team seats.

GeoTest asks buyer questions live in ChatGPT and Perplexity, both searching the web, and checks what Gemini already knows about you without searching.

It depends on the fix and how fast AI engines re-index your site. Quick technical wins (schema, meta) can register within days; content and authority improvements take longer.

Traditional SEO optimizes for keyword rankings and backlinks in classic search. GeoTest optimizes for how AI engines read, trust, and cite your content, schema completeness, factual density, definition clarity, and live citation rates. And unlike AI-visibility monitors that only measure, GeoTest hands you the exact fixes to raise your score: test, fix, retest.

A quick scan checks the single URL you submit and returns your score, a category breakdown and the issues it finds; the full list is free with no account or email, and tailored fixes are on paid plans. It runs on any domain, tracked or not. A full site analysis crawls one of your tracked sites and analyzes up to 200 pages (larger sites are sampled), runs live Perplexity citation tests, generates ready-to-paste schema and FAQs, and ships a branded PDF report.

No, you do not need to install anything or add a tracking code: GeoTest analyzes your public pages directly, so you just paste your URL.

You get fixes you can act on straight away, not just a score: ready-to-paste fixes, including JSON-LD schema generated from your own site data (with the source of every value shown), specific content and structure recommendations, and, on paid plans, AI-generated FAQs. You fix, then retest to confirm the lift.

Retest monthly, because AI engines update continuously and scores drift over time. Retest also after any significant content or structure change, to confirm improvements hold and catch new gaps.

Yes, agencies can use GeoTest for multiple clients. Pro ($149/month) tracks 5 sites. Agency Plus ($799/month) is in early access for agencies running up to 100 client sites, with your own name on the reports and client report links you can send.

Technical structure and real-world citation are two different things. A site can be perfectly structured (high schema/technical score) yet not yet cited by AI, because citation also depends on authority, entity presence, and being referenced across the web, which build over time. The score tells you your foundation is ready; citation follows as authority grows.

Yes, done-for-you fixes come with the Business plan: the GeoTest team manages one site of 100 pages or fewer and ships its fixes every month.

Your data is private: we don't share it, and the sites you scan are analyzed to generate your report and are not sold or shared with third parties.

GEO is the practice of structuring a website so generative AI engines can read, trust, and cite its content inside their answers. It's to AI answers what SEO is to blue-link search. As users increasingly get answers from ChatGPT, Perplexity, and Google AI Mode instead of ten links, being the cited source, not just ranking, is what wins traffic.